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How e-pharmacies would able to give 18-20% discount to customers?

Query: First of all, a big thanks for your work. Pharmaceutical industry looks like complex web for a common people but due to your blog it is easy for us to understand this whole industry. Now coming to my question, I want to know if total margin for retailers in this industry is 18-20% then how netmeds, pharmeasy and other online players are giving 25% discount? And what steps we have to take if we want to open pharmacy shop and want to give 15-20% discount. Can a retailer buy medicines directly from company or c&f and cutting margin of distributor/Wholesaler? Response: Online players give discounts upto 18-20% or something like that. Not at all products they give exact margins. In the pharmaceutical industry , Only few brands give less margin, most brands give good margin plus schemes etc, even to offline retailers. If we talk about generic and other products there are huge discounts like product cost is 30 rs and mrp is 100 rs. So, an 25% discount in the pharma market is not
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Schedule J

Schedules: Schedule A, Schedule B, Schedule C, Schedule D, Schedule E1, Schedule F, Schedule G, Schedule H, Schedule H1, Schedule I, Schedule J, Schedule K, Schedule L1, Schedule M, Schedule M1, Schedule M2, Schedule M3, Schedule N, Schedule O, Schedule P, Schedule Q, Schedule R, Schedule S, Schedule T, Schedule U, Schedule V, Schedule W, Schedule X, Schedule Y
Schedule J (Rule 106):

Diseases and ailments (by whatever name described) which a drug may not purport to prevent or cure or make claims to prevent or cure.

1. AIDS

2. Angina Pectoris

3. Appendicitis

4. Arteriosclerosis

5. Baldness

6. Blindness

7. Bronchial Asthma

8. Cancer and Benign tumour

9. Cataract

10. Change in colour of the hair and growth of new hair.

11. Change of foetal sex by drugs.

12. Congenital malformations

13. Deafness

14. Diabetes

15. Diseases and disorders of uterus.

16. Epilepticfits and psychiatric disorders

17. Encephalitis

18. Fairness of the skin

19. Form, structure of breast

20. Gangrene

21. Genetic disorders

22. Glaucoma

23. Goitre

24. Hernia

25. High/low Blood Pressure

26. Hydrocele

27. Insanity

28. Increase in brain capacity and improvement of memory.

29. Improvement in height of children/adults.

30. Improvement in size and shape of the sexual organ and in duration of sexual performance

31. Improvement in the strength of the natural teeth.

32. Improvement in vision

33. Jaundice/Hepatitis/Liver disorders

34 Leukaemia

35. Leucoderma

36. Maintenance or improvement of the capacity of the human being for sexual pleasure.

37 Mental retardation, subnormalities and growth

38. Myocardial infarction

39. Obesity

40. Paralysis

41. Parkinsonism

42. Piles and Fistulae

43. Power to rejuvinate

44. Premature ageing

45. Premature greying of hair

46. Rheumatic Heart Diseases

47. Sexual Impotence, Premature ejaculation and spermatorrhoea

48. Spondylitis

49. Stammering

50. Stones in gall-bladder, kidney, bladder

51. Vericose Vein



For more detail refer Drug and Cosmetic Act
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