Mainly three methods are used by pharmaceutical companies for marketing,
First one is to activities perform by medical sales representatives - organizing free health check camps and different types of activities started in hospitals or with the help of doctors. This is the good way to market products in pharmaceutical sector.
Second is to free samples provided by the companies. It is also a big marketing effort of the pharmaceutical companies. Doctors use these products to their patients to get results then they continuously keep prescribing their products.
Third method is to conduct CME programs, so, doctors can update their knowledge and upgrade their self about technology in medical field.
These three methods help pharmaceutical companies in their marketing
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