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How to grow your Pharma Business?

  Growing a pharma business requires a strategic approach considering the specific context of your company and the pharmaceutical industry as a whole. Here are some general pointers to get you started: Market and Customer: Identify your target customer: Deeply understand the specific needs and challenges of your target audience, whether it's doctors, patients, hospitals, or other healthcare providers. This helps tailor your products, services, and marketing efforts. Focus on unmet needs: Look for gaps in the market where existing solutions are inadequate or unavailable. Addressing unmet needs can give you a competitive edge and drive innovation. Track market trends: Stay updated on regulatory changes, technological advancements, and emerging diseases to adapt your approach and anticipate future opportunities. Products and Services: Invest in R&D: Develop innovative products or differentiate existing ones through unique formulations, delivery methods, or combinations. Remember ...
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How to Choose Location for Medical Store?

Query: I want to start medical store business in pharmaceutical sector. Please sir suggest, how to choose location for starting a medical store?

Response: You need to look after few factors before choosing location for your medical store.

First thing, you can consider that how many hospitals and dispensaries are present in that area. Also you need to check out prescription come out from hospital or dispensary for medicine dispensing or internal medical store is available and no prescription come out outside for dispensing.

Second thing, if any hospital or dispensary is not available then you can consider population of that area. If there are good population then there is good chances, there will be good sale of Over the counter (OTC) drugs and other general medicines.  

If any from above condition is fulfilled then you need to check how many medical stores already present in that area. If there is no or very less number of medical stores present then it is good place to start a medical store.

If there are good number of medical store present then you need to consider whether there is scope for any new medical store or not. Is it so that already existing medical stores are struggling with sale and there is no scope for any new business entity in that space.

By considering above factors, you can choose location for your new medical store.

Hope above information is helpful to you...

Check related article: How to search premises for business?

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