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How to grow your Pharma Business?

  Growing a pharma business requires a strategic approach considering the specific context of your company and the pharmaceutical industry as a whole. Here are some general pointers to get you started: Market and Customer: Identify your target customer: Deeply understand the specific needs and challenges of your target audience, whether it's doctors, patients, hospitals, or other healthcare providers. This helps tailor your products, services, and marketing efforts. Focus on unmet needs: Look for gaps in the market where existing solutions are inadequate or unavailable. Addressing unmet needs can give you a competitive edge and drive innovation. Track market trends: Stay updated on regulatory changes, technological advancements, and emerging diseases to adapt your approach and anticipate future opportunities. Products and Services: Invest in R&D: Develop innovative products or differentiate existing ones through unique formulations, delivery methods, or combinations. Remember

What is Prescription? Why medicines are sold out against doctor’s prescription only?

A prescription is a written, printed, and typewritten or computer generated document duly signed and dated by prescribe which directs or instruct a pharmacist to compound or dispense a specific type and quantity of preparation or prefabricated drug to a patient or its caretaker.

A Prescription should have following particulars:
  • Prescriber’s office information (Name, qualification, address & Regn. No.)
  • Patient information (Name & address, Age, Sex, Ref.No.)
  • Date
  • Rx Symbol or superscription
  • Medication prescribed or inscription
  • Dispensing directions to Pharmacist (or) subscription
  • Directions for patient [to be placed on label
  • Refill, special labelling and /or other instructions
  • Prescriber’s signature and licence (or) Drug Enforcement Agency (DEA) number as required.

Why do we need prescription for Medicine Purchase?

Medicines are used to treat disease and improve health. Along with improvement in health, there are many risks are associated with medicines. Most of medicines are chemical or biological preparation and can produce major side effects if not used properly. Some medicines are habit forming property also.

To reduce potential side effects associated with medicines, strict supervision is required under which a medicine is consumed by a patient. That’s the reason a medicine is dispensed only by a registered pharmacist against prescription of registered medical practitioner only.

Severity of side effects of some medicines may be life threatening. Misuse or abuse of prescription drugs can lead to adverse drug events, including those due to dangerous drug interactions.

Not all medicines are sold under the prescription of medical practitioner but medicines are divided into prescription drugs and OTC drugs depend at whether they require a valid prescription for sale or not. Drugs which are safe for use of general public without consultation of medical practitioner are covered under OTC drugs.

Prescription drugs are also sold out at pharmacies /chemists without prescription of registered medical practitioner which leads to self medication and severe side effects due to lack of knowledge about medication.

Hope above information is helpful to you...
For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

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